Search Results for BLM and George Floyd Drop By 75% as English Lockdown Eases

Data from Google Trends for England shows a dramatic drop in online searches for both Black Lives Matter and George Floyd since lockdown restrictions eased after June 13th.

On June 13th the UK Government announced that in England and Northern Ireland, households with one adult could link with one other household of any size and also stay overnight. Rules on gatherings were also relaxed to allow some visits to people in hospital and care homes.

On June 15th there was a general re-opening of English retail shops, some public-facing businesses and places of worship for private prayer.

The data below shows a 55% point drop in search results for Black Lives Matter from the 13th of June to the 15th of June as well as a 37.5% drop for searches relating to George Floyd.

As of June 26th there has been a 75% decrease in searches for both Black Lives Matter and George Floyd since lockdown restrictions eased in England. This means that the most recent search numbers for BLM stand at 5/100 and George Floyd at 4/100 for Google users in England.

On searches, Google states that “numbers represent search interest relative to the highest point on the chart for the given region and time. A value of 100 is the peak popularity for the term. A value of 50 means that the term is half as popular. A score of 0 means there was not enough data for this term.”

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